Grow your club

CRM, marketing, messaging and automation. So your team can focus on running the club.

Trusted by the biggest padel clubs

The problem every club recognizes

Most clubs rely on 5–10 separate tools to run operations.Expensive. Inefficient. And without real insight into players, members or revenue.

Time to change that.

Fragmented data and missed revenue opportunities

Data scattered across multiple systems makes it impossible to see the full picture.

No central overview of players or members

Managing member information requires jumping between different platforms.

No automatic communication or loyalty

Manual processes mean missed opportunities to engage and retain members.

Manual export = errors, time loss, frustration

Time-consuming manual work leads to mistakes and wasted resources.

Cuchilla Connect

Everything your club needs. One platform.

Cuchilla Connect integrates directly with your booking system. Built to manage and analyse your players, automate and personalise communication and drive organic growth.

Perfect integration with your current system

Works seamlessly with your existing booking system like Playtomic.

Smart automations (welcome, birthday, win-back)

Automated communications that engage members at the right moments.

Real-time insight into revenue, retention, trends & suggestions

Make data-driven decisions with comprehensive analytics and insights.

Secure, fast live & fully GDPR-compliant

Your data is protected with enterprise-grade security and compliance.

Our Core Features

Everything your club needs to communicate better and run more efficiently.

Contact Management

Contact Management

Get a complete view of your players and engage them with personalised communication across the entire player journey.

  • Build detailed player profiles with real activity data
  • Create targeted audiences in seconds
  • Send personalised messages per segment
  • Schedule or fully automate one-off campaigns and ongoing journeys
Campaigns & Automation

Campaigns & Automation

Brings all player interactions together, so your club communicates faster, smarter and without losing context.

  • Respond to members quickly and consistently
  • Manage email, whatsapp and automations from one place
  • No switching between tools or inboxes
  • Never lose track of conversations or responses
  • Automate follow-ups, reminders and loyalty flows
Reports & Dashboards

Reports & Dashboards

Cuchilla Connect gives your club a clear, real-time view of performance, revenue and member behavior.

  • One central dashboard for all club insights
  • Track revenue, retention and member activity
  • See what drives bookings and loyalty
  • Measure campaign impact on real bookings
  • Collect member feedback and improve your offering
Integrations

Integrations

Cuchilla Connect integrates seamlessly with your booking system and other tools, bringing all member data together in one reliable platform.

  • Centralize all member data in one system
  • Eliminate duplicate profiles and data errors
  • Keep member information accurate and up to date
  • Import and export data easily from existing systems
  • Turn raw data into clear, actionable insights

What's Coming Next

We're constantly improving and expanding Cuchilla Connect. Here's what's on our roadmap.

Other Booking System Integrations

Q1 2026

Expanding our integration capabilities to support more booking platforms, giving you even more flexibility.

WhatsApp Integration

Q2 2026

Direct WhatsApp messaging integration for seamless communication with your members through their preferred channel.

AI Integration

Q3 2026

Leverage artificial intelligence to get smarter insights, automated responses, and predictive analytics for your club.

Ok, but how does it work?

One data layer. One CRM. Total club control.

Data In

Connected Systems

Raw data ingestion from all sources.

  • Booking Systems
  • Website & Forms
  • Events & POS

Data Layer

CDP & Enrichment

Cleaning and structuring player data.

  • Merge Profiles
  • Remove Duplicates
  • Structure Data

CORE ENGINE

Automation & Intelligence

Smart Triggers
Player Journeys
Segmentation

Cuchilla
CRM

Operational Brain

Player CRM
Analytics
Campaigns
Live Displays

Data Out

Action & Growth

Driving occupancy and loyalty.

Targeted Campaigns
WhatsApp Messages
Management Insights

These are the results Cuchilla Connect can generate

"We used to spend over €12,000 per year on a generic CRM that did not fit how a padel club actually works.With Cuchilla Connect, we finally have real control over our members and clear insight into growth.”"

Club Owner

Padel Club Randstad

Ready to grow your club?

See how leading padel and racket clubs use Cuchilla Connect to grow smarter, not harder.

15-minute live demo
Personal advice for your club
No commitments

Book your free demo today